OK, I am a little nuts and my brain does work at weird tangents sometimes.

I came up with this idea to add an audio track to a website that I thought would be a fun addition.

So let me tell you what crazy idea ran through my head. A friend of mine, Rob Richards – A long time member of Marketing Beginners, has a site that he launched that has one of the largest packages of resale rights and private label rights products I have ever seen.

Now on his sales page he is talking about how crazy he is to put together this extremely large package of products and some how my mine made an unusual connection and I came up with this idea for an audio track that might be fun and also get people to the site.

Basically what I did is a parody on a commercial for that 24 hour man helper drug. I won’t mention the name here because that will trigger the spam filters. The music in the background is the same song used by them in a number of commercials but it is performed by a friend of mine and his group “Smokin’ Section” you can actually hear them play the entire track at Danny’s website

http://www.DannySilber.com

It is the track Rock Me Baby. I took this track and edited to a loop of about a minute and a half and did a parody voice over for it, I sent it to Rob for his use but I haven’t heard back from him yet and I don’t know if he is going to use it.

But what I would like is for you to tell me what you think about it.

http://www.startingsteps.com/resale-maniac/

I have duplicated his sales page down to the order button and added the audio clip. I would appreciate it if you would take a couple of minutes to look and listen to the clip and then let me know what you think.

Particularly:

Do you think it goes too far or is it just fun

I actually think it ties in well with his crazy man copy. But I want to know what you think.

You can let me know by leaving a comment.

OK, you want to make a product but you don know enough information to create a product, how can you be an expert?

Well, you aren’t actually the expert but you will be seen as an expert by association. You do this quite simply by interviewing people that are experts on the subject.

How do you get interviews?

The easiest way is to start going to seminars and conferences covering the topic you want to create the product about and just ask the experts on the subject, you will be surprised at how many will actually jump at the opportunity.

If you can’t get to these events then you can check their websites and use the contact form to request an interview.

Remember this is also usually a benefit to the person you are interviewing too. It puts their name out in the spotlight and marks them as even a better expert then before. In the Internet marketing niche the interviewee will often ask for rights to sell or use the product when you are done so it also works to create a new product for them.

How do you get the interview recorded?

If you are at an event, seminar or conference you can simply record it will a digital recorder or your computer and a microphone.

If it is something you set up over a distance you can use a conference line. There are a number of services out there that will provide you with a free conference line.

1. You just sign up
2. You get the number a
3. Ask the person when they are available to call in
4. Meet them on the call
5. Record it

Most but not all services offer to record the calls and let you download it. If you click on any of the text that says conference line in a different color it will take you to a free service that offers the conference line and recordings.

Before you start your interview make sure you provide a copy of the questions to the interviewee and ask them if there are any other questions they would like you to ask or if there are any questions they would like you to avoid. You don’t want to surprise them but remember you can edit the audio after it is recorded.